Brian Carroll

Reaching C-Level Decision Makers

Many B2B sales people (especially in small companies) don’t have the benefits of a marketing team focused on lead generation. This article by Jill Konrath provides some hints and tips for reaching economic buyers and executive decisionmakers.

Selling to Big Companies: Accessing “C”-Level Decision Makers

Here’s another article by Jill Konrath,How to Find Decision-Maker’s Names

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Cold Calling, Lead Generation, Sales



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  1. March 1st, 2004 at 13:43 | #1