B2B Lead Blog

Here’s a wrap up from the east coast Lead Generation Summit. It contains a summary from all 14 presenters. I spoke on, “How to Precisely Define a “Lead” Before Marketing Begins.”

Lead Generation Summit Wrap-Up: Why You Should Never Classify Leads as Hot

Debbie Weil posted 21 Gems from the Lead Generation Summit on her Blog. Nice job Debbie!

Lead Generation, Leadership, Marketing Strategy