Podcast Segment 1: Selling to BIG Companies
March 2nd, 2006
If you’re involved in complex sale, be sure to listen to the recording of my live teleseminar with Jill Konrath, Chief Sales Officer and author of Selling to Companies. Over 93% of the live audience (200 marketers and sellers) strongly agreed or agreed that they found value in attending this session. I’m sure you will too.
Listen to Segment 1: Selling to BIG Companies (17:51 min 4.1 MB)
- Why has it become more difficult to sell to large organizations?
- Who is the seller’s toughest competitor?
- What can a marketing do to help this?
Over 93% of the live audience (200 marketers and sellers) strongly agreed or agreed that they found value in attending this session. I’m sure you will too.
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Brian:
This interview with Jill is really very valuable insight. I hope more and more marketing managers see the problem of selling to big companies in the right way and ensure they build a process that ties marketing and sales teams (with their committment to follow the process) to make it work.
Best,
-Vaibhav