B2B Lead Blog

Join me for a complimentary webinar hosted by the American Marketing Association and sponsored by WebEx. 

The secret to successful lead generation and marketing in the business-to-business space today is the process called lead nurturing, which converts more inquiries into qualified leads and qualified leads into sales.

During the presentation you will learn:

• How multimodal lead nurturing increases your odds of winning more sales by 69 percent
• A proven lead nurturing strategy that delivers results for the complex sale
• The most effective tactics used in a lead nurturing program
• An approach to dialog with numerous executives as trusted advisors
• How lead nurturing can help you recapture lost leads and missed opportunities

Click here to view recording

Lead Generation, Lead Management, Lead Nurturing, Lead Qualification, Marketing Strategy, Sales Leads, Webcasts/Webinars